ServiceNow Demonstrates IT Automation at VMworld 2012 Conference as Platinum Sponsor

SAN FRANCISCO, Calif. – Aug. 27, 2012 – ServiceNow (NYSE: NOW), a leading provider of cloud‑based services to automate enterprise IT operations, today announced it is a Platinum sponsor of VMworld® 2012 in San Francisco and will be exhibiting there from August 26‑30, 2012 in booth 931. The company will demonstrate its game‑changing approach to automating IT services to lower operational costs and transform business processes. In addition, ServiceNow will feature some notable presentations:

"VMs Rock. But managing them on behalf of other people … sucks" – Session Spotlight presentation by ServiceNow founder and Chief Product Officer, Fred Luddy, on Tuesday, August 28 from 1:30 to 2:30 p.m. (Session ID SS1007)

"Automation of Employee Onboarding at Flextronics" – Breakout Session presentation by ServiceNow customer, Sergio Bernal, Reporting Administrator, Flextronics, on Tuesday, August 28 from 12:00 to 1:00 p.m. (Session ID SPO3320)

"Automating Cloud Operations at Verisign" – Breakout Session presentation by ServiceNow customer, Matt Trimboli, Sr. Manager – Configuration and Process Management, Verisign, on Wednesday, August 29 from 9:30 to 10:30 a.m. (Session ID SPO3321)

About ServiceNow

ServiceNow is a leading provider of cloud‑based services that automate enterprise IT operations. We focus on transforming enterprise IT by automating and standardizing business processes and consolidating IT across the global enterprise. Organizations deploy our service to create a single system of record for enterprise IT, lower operational costs and enhance efficiency. Additionally, our customers use our extensible platform to build custom applications for automating activities unique to their business requirements. For more information visit

ServiceNow and the ServiceNow logo are trademarks of ServiceNow. VMware and VMworld are registered trademarks and/or trademarks of VMware, Inc. in the United States and/or other jurisdictions. The use of the word "partner" or "partnership" does not imply a legal partnership relationship between VMware and any other company. All other brand and product names are trademarks or registered trademarks of their respective holders.