ServiceNow Announces Pricing of Initial Public Offering

SAN DIEGO – June 28, 2012 – ServiceNow, a leading provider of cloud‑based services to automate enterprise IT operations, today announced the pricing of its initial public offering of 11,650,000 shares of its common stock at a price to the public of $18.00 per share. Of the 11,650,000 shares of ServiceNow common stock being offered, 9,000,000 shares are being offered by ServiceNow and 2,650,000 shares are being offered by selling stockholders. The underwriters have been granted a 30‑day option to purchase up to an additional 1,747,500 shares of common stock offered by ServiceNow and selling stockholders to cover over‑allotments, if any. The shares are expected to begin trading on the New York Stock Exchange on June 29, 2012 under the symbol "NOW."

Morgan Stanley & Co. LLC, Citigroup Global Markets, Inc., and Deutsche Bank Securities Inc. are acting as lead book‑running managers for the offering. Barclays Capital Inc., Credit Suisse Securities (USA) LLC, and UBS Securities LLC are acting as joint book‑running managers for the offering. Pacific Crest Securities LLC and Wells Fargo Securities, LLC are acting as co‑managers.

A registration statement relating to these securities has been filed with, and declared effective by, the Securities and Exchange Commission. The offering is being made only by means of a prospectus. A copy of the final prospectus related to the offering may be obtained from Morgan Stanley & Co. LLC, Attention: Prospectus Department, 180 Varick Street, 2nd Floor, New York, NY 10014, or by calling (866) 718‑1649, or by emailing a request to; from Citigroup Global Markets, Inc., Brooklyn Army Terminal, 140 58thStreet, 8th floor, Brooklyn, NY 11220, or by calling (800) 831‑9146, or by emailing a request to; or from Deutsche Bank Securities Inc., Attention: Prospectus Department, Harborside Financial Center, 100 Plaza One, Jersey City, NJ 07311‑3988, or by calling (800) 503‑4611, or by emailing a request to

This press release shall not constitute an offer to sell or the solicitation of an offer to buy, nor shall there be any sale of these securities in any state or jurisdiction in which such an offer, solicitation or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction.